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NPCC Video Wins Robert Wood Johnson Foundation Contest

NPCC Video Wins Robert Wood Johnson Foundation Contest

A video produced by Northern Piedmont Community Care (NPCC)  is one of the five winners of the Robert Wood Johnson Foundation’s (RWJF) “Transitions to Better Care” video contest. The winners will receive special recognition from RWJF and a professionally produced video describing their innovation. The contest is part of Care About Your Care, a month-long effort sponsored by RWJF to focus attention on the national problem of people returning to the hospital soon after they are discharged.

Patients, families, nurses, care coordinators, and other front-line health care providers were invited to submit videos telling their stories of how they help patients make successful transitions out of the hospital. More than 100 videos were submitted showcasing innovative, patient-centered approaches at transition points in care.

Northern Piedmont Community Care, which is part of the Duke University Medical Center’s Division of Community Health, has developed a community-based care management system that provides transitional care, chronic disease management, social work services, service coordination, access support, health education, and nutrition counseling. The program, which focuses on those who are frequent users of the hospital, offers support and links patients to primary care and other services they need.

Watch the video:

The other winners are Cullman Regional Medical Center in Cullman, Alabama; Mercy Health in Cincinnati, Ohio; Queen of the Valley Medical Center in Napa, California; and University of Utah Health Care, Salt Lake City, Utah.

 “These videos provide examples of how hospitals, doctors, nurses and other providers across the country are developing innovative ways to improve care for patients,” said Anne F. Weiss, team director and senior program officer at RWJF. “The contest winners, and all those who participated, should be proud of the important work they are doing to effectively coordinate care with their patients and other providers.”

Submissions were evaluated on the quality of the story and method of ensuring safe transitions; potential for replication; and an element of engaging the patient in the hospital discharge process.

To learn more about the Care About Your Care effort, visit